Online automotive marketplace to showcase rare vehicles and present exclusive award during Labor Day weekend event

LAKEVILLE, Conn. (18 August 2025) — Lime Rock Park announced PCARMARKET, a market leading online auction platform specializing in Porsches, enthusiast vehicles and memorabilia, as the newest sponsor of Historic Festival 43, the annual Labor Day weekend motorsport tradition that brings vintage race cars and collector vehicles to the scenic Northwest Connecticut circuit.

As part of the new partnership, PCARMARKET will showcase a curated collection of rare and exotic cars from its enthusiast-driven marketplace on the Historic Festival Midway Marketplace. The display will be open throughout the four-day race weekend, offering fans an up-close look at some of the standout vehicles featured on PCARMARKET’s platform.

In addition, the PCARMARKET Future Collectible Award will be presented to a standout vehicle at the Lime Rock Concours on Sunday. A PCARMARKET executive will be on hand to present the custom-designed award during the concours awards ceremony.

“Historic Festival has always celebrated the best of automotive history,” said Dicky Riegel, President and CEO of Lime Rock Park. “PCARMARKET shares that same spirit and we’re excited to welcome them as a key part of this year’s celebration.”

With a mission to revolutionize the way enthusiast vehicles are exchanged, PCARMARKET offers a transparent and user-friendly platform that connects buyers and sellers across the collector and luxury car spectrum. From vintage icons and modern exotics to everyday drivers, the site features a wide range of vehicles and memorabilia, along with industry-leading customer support and a streamlined buying and selling process.

“We are extremely excited and honored to be part of such a storied and historic event,” said Thomas Dawber, President and Owner of PCARMARKET. “As we continue to grow, it’s essential that we align with community-driven partners who share our passion and values. Lime Rock Park represents everything we stand for, in both its commitment to excellence and in providing world-class experiences. For us, this is the start of a long and meaningful relationship with the track and its enthusiast community.”

Lime Rock Historic Festival 43, launches into action over Labor Day weekend with a 17-mile tour through the area on Thurs., Aug. 28 with the Historic Festival Parade presented by NBT Bank that ends at Falls Village Inn for a free community block party. Friday, Saturday and Monday feature non-stop, on-track competition across a diverse set of historic racing classes. On Sunday (Aug. 31), the Lime Rock Concours and Gathering of the Marques  will display more than 1,000 enthusiast cars and motorcycles arranged around the Lime Rock circuit for Sunday in The Park. 

To learn more about Historic Festival 43 and get tickets for Sunday in The Park visit, https://limerock.com/events/historic-festival/