FCP Euro Named Title Partner for IMSA Northeast Grand Prix at Lime Rock Park
Lakeville, Conn. (13 June 2022)- Lime Rock Park’s rich history with IMSA will continue this year and feature a new partner for the series’ 50th anniversary at Lime Rock. FCP Euro has expanded its marketing partnership with Lime Rock Park as the Connecticut-based European parts online retailer becomes the title partner for the FCP Euro IMSA Northeast Grand Prix, set for July 15-16.
FCP Euro will have a significant branding presence for the event, as well as prominent product visibility on the Lime Rock Park Fan Midway.
The entitlement adds another new alignment for the track and FCP Euro, which signed a long-term agreement with Lime Rock Park that saw the recently repaved, extended and upgraded autocross facility dedicated in 2021 as the “FCP Euro Proving Grounds.”
The FCP Euro Northeast Grand Prix will feature the debut of the GTD Pro class for the WeatherTech SportsCar Championship feature race, which will also see the GTD class mixing it up in pursuit of the overall victory in the 2 hour, 40-minute sprint race on Saturday. The weekend will also feature the IMSA Michelin Pilot Challenge, which sees the top GS class contenders fighting for an overall win alongside the TCR class runners.
“We are thrilled to grow our partnership with FCP Euro with this expanded presence for the IMSA WeatherTech Championship event,” said Lime Rock Park CEO Dicky Riegel. “There is hardly a better fit in terms of the FCP Euro audience and the IMSA event weekend. As the track and FCP Euro have collaborated on more and more programs, we’ve continued to learn more about what is successful for everyone. So we are happy to be building the partnership with this new entitlement and continue to expand the footprint and visibility of the event.”
Established in 1986 as a family-owned brick-and-mortar auto parts store, FCP Euro (fcpeuro.com) has grown to a global online supplier of replacement parts for European cars, surpassing $100 million in revenues for 2020 and on pace for $500 million in revenues by 2025. FCP Euro has also directly participated in motorsports since 2016, winning the TC America TCR Championship in 2019, and launched an IMSA Michelin Pilot Challenge program in 2021 with a top 10 finish in their debut race at Mid Ohio.
“There is so much passion for Lime Rock Park within the walls and hallways of our company,” said Scott Drozd, CEO, FCP Euro. “Our customers and the greater Connecticut community share that passion so it is truly exciting to expand our partnership and become the title sponsor for the IMSA race weekend. Our relationship with Lime Rock Park has continued to grow and strengthen since last year, and we’re excited for what the future continues to hold for both FCP Euro, Lime Rock Park, and IMSA.”
To kick off race week, FCP Euro will also host its Sunday Motoring Meet, part of Sundays at The Park, on July 10 at Lime Rock Park, with Mercedes-Benz as the featured marque, but all makes and models are welcome. More details can be found at events.fcpeuro.com.
About FCP Euro:
Located in Milford, CT, FCP Euro is an online retailer of Genuine, OE, and OEM European auto parts specializing in BMW, Volvo, Audi, VW, Mercedes, and Porsche. Since 1986, FCP Euro has become widely recognized by enthusiasts in the community as their preferred source for parts. With a Lifetime Replacement Guarantee, Hassle-Free Returns, and Free Shipping, FCP Euro has continuously challenged and advanced the standards of quality, service, and technology in the automotive aftermarket. Visit www.fcpeuro.com or @fcpeuro on social media for more information.
About FCP Euro IMSA Northeast Grand Prix:
New for 2022, the IMSA WeatherTech SportsCar Championship GTD Pro class now features an all GT3-specification field with factory-supported teams and drivers doing battle along with the GTD class runners mixing it up for the overall race win. Top manufacturers like BMW, Chevrolet, Porsche and others are fielding factory teams alongside a bevy of privateer entries for a full field that will put on a non-stop action show over Lime Rock’s 1.5-mile circuit for this two-hour and forty-five minute sprint race.
The IMSA Michelin Pilot Challenge features an all-production based field filled with racing versions of the supercars and sports cars of our dreams. Cars are classified in either the GS Class for GT4- based cars or the TCR Class for smaller sports sedans and hatchbacks. The race takes place over two hours and fifteen minutes of action on Saturday, July 16.
Tickets and camping for the FCP Euro IMSA Northeast Grand Prix are still available. For more information visit: Northeast Grand Prix – Lime Rock Park